Songs amounting to three billion and more have been sold through the music store from iTunes since the year 2001 and more than 110 million iPods were sold globally.

Increase in capacity of the iPod ranges has helped Apple sustain the momentum and definitely has given a facelift. Apple also added a complete selection of new iPod shuffles in pastel color and as well introduced video playback, squatter iPod Nano and launched a mobile phone. Also the much hyped and long awaited iPhone did make it debut in the month of June. iPhone featured widescreen and touch screen device. Also iPhone offers a web browser that is sensational with an iPod integrated along with features that are nifty like Google Maps. iPhone can videos capture and send messages in picture and marks a shift that is fundamental for consumers and their experience from their phones and internet.